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How do I list my business into the white pages listings – should I pay for a white pages business listing

How do I list my business into the white pages listings?   Should I pay for a white pages business listing? Recently we were asked by one of our clients, if they should renew their white pages business listing in the Australian white pages. To help them make this assessment they asked us to review what sort of contact they were receiving from the white pages listings with regard to click through to their website. The results were very interesting! Using the Google analytics that we had placed on the website, we were able to ascertain that there were some  24,000 referring sites that were bringing customers from external links into their existing website in the past year. Of these 24,000 only three of them had come from the white pages listing. We then decided to check what ranking their particular listing was getting for their primary keywords. In other… Read More »How do I list my business into the white pages listings – should I pay for a white pages business listing